The Raleon Blog

Articles on loyalty, growth, customer retention, and more.

8 Things to Do Before Setting Up NFT Marketplace Marketing Strategies

By Raleon Team | August 30, 2023

The Opepen open edition NFT art collection skyrocketed in popularity recently. Many web3 projects even minted their own version of the collection.  NFT marketplaces also hopped on the trend and created collections “for the culture.” Rarible and OpenSea even changed their Twitter handles to RariPepen and OpepenSea to show further support to the collection. Leveraging …

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Web3 Wallets: The Holy Grail for Web3 Marketing

By Raleon Team | August 30, 2023

Web3 users are identified not by their real names or personal information but by pseudonymous identities.  These identities are typically represented by their wallet’s public address or Web3 domains resolved to the public address. Users use their identities to interact with Web3 apps and platforms while maintaining a certain level of privacy. Many Web3 proponents, …

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Raleon Secures Funding to Build the Future Tools of Web3 Marketing

By Jay Jenkins | August 24, 2023

Next generation web3 engagement platform launches a new gamified tool for brands to convert and retain users. Today, we are excited to announce our $3.8M seed round led by Blockchange with participation from Play Ventures, Alliance DAO and Portal Ventures. With this capital, we will be expanding our team and continuing to build out the …

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Build the Ultimate Web3 Marketing Stack With These 40 Tools

By Jay Jenkins | August 8, 2023

Discover the essential tools that should be a part of your web3 marketing stack to reach a wider audience and grow your user base.

NFT Marketing Secrets Big Brands Don’t Want You to Know

By Raleon Team | August 8, 2023

Discover how you can effectively leverage NFTs to promote your web3 brand and gain an edge in the market.

8 Crypto Marketing Strategies to Launch and Grow Your Web3 Product

By Jay Jenkins | August 8, 2023

Learn how to effectively market your web3 project and drive demand for your product with these crypto marketing strategies